Types of Different Payment Models.
SEO agencies typically offer four primary forms of services and payment models.
1- Monthly Retainer – The monthly retainer is the most common payment model because it provides the greatest ROI. Monthly retainer arrangements usually include regular analytics reports, on-site content improvements, press releases, etc.
2- Contract services at fixed rates – Often, before a client is ready to engage a monthly retainer, they will select contract services that they want to have completed. The services that an SEO agency offers are often advertised on their site, along with a price.
3- Project based pricing – Project fees are similar to contract services with the exception that they are custom projects created specifically for a client. Pricing varies according to the project.
4- Hourly consulting – This simple consulting model is an hourly fee in exchange for services or information.
What is the Typical SEO costs
Here’s a survey of the range of the expenses according to the payment models described above.
1- Monthly Retainer – $750-5,000 per month. There are the large businesses who pay $2,500-$5000 per month.
2- Contract services at fixed rates – Typical contract services include things like SEO copywriting ($0.15-$0.50/word), site content audit ($500-$7,500), link profile audit ($500-$7,500), and social media site setup ($500-$3,000).
3- Project based pricing – Since there are a variety of projects, there is a broad range of rates. Most schemes cost from $1,000 to $30,000.
4- Hourly consulting – SEO consultants, whether individuals or agencies, usually charge between $100 and $300 per hour.
You Should Be Suspicious and keep in mind of a few things mentioned below-
1- SEO firms generally cannot provide guarantees due to the constantly changing nature of the industry. So Say ‘NO’ to fake assurances.
2- True, some SEO tactics can get “instant results” by gaming the system. Be warned that these can hurt you in the long run.
3- If an agency promises you the number one spot on Google, it sounds great. Hopefully, you’ll be able to get it. However, it’s not something that a firm can promise to hand over to you.
4- When it comes to SEO, you aren’t shopping for the lowest price; you’re seeking the best level of service. Be wary of rock bottom prices.
5- Link building is a crucial part of SEO. You can’t have a highly-ranked site without inbound links. Before you enter into an arrangement with an SEO agency for link building services, ensure that their link building services are ethical, white label services.
Latest posts by Jitin Mishra (see all)
- How Much Does an SEO & Digital Marketing Consultant Cost - August 4, 2017
- 15 Common WordPress Issues and Their Solutions - July 27, 2017
- Job Openings for Junior PHP Developers - June 13, 2017
- 5 Simple ways to optimize website loading speed and conversion - March 23, 2017
- Comparison Between Wix & Squarespace [Infographic] - December 30, 2016